Increasing Revenue with Upselling

Upselling is not just about increasing revenue; it’s about enhancing the experience by introducing guests to new, complementary, or premium options they might enjoy. Here are practical strategies to improve upselling in your restaurant and how Garnysh can help:

Know the Menu Inside-Out

Your team should be experts on the menu, including specials, premium offerings, and popular pairings. When servers can confidently describe dishes and highlight unique ingredients or preparation methods, they’re better equipped to make compelling suggestions.

With Garnysh, you can create detailed, AI-generated menu descriptions that highlight unique features and pairings. These descriptions can be shared with your team through centralized training resources, ensuring everyone is knowledgeable and consistent.

Identify menu items with high profit margins and encourage staff to prioritize them when upselling.

Train Your Staff to Upsell Naturally

Effective upselling requires finesse. Train your staff to suggest upgrades or add-ons in a conversational, non-pushy manner. Phrases like, “Would you like to add a side of garlic bread?” or “Our chef recommends pairing this dish with this wine,” feel natural and customer-focused.

Garnysh’s AI-powered training tools can create custom modules and quizzes to teach your staff how to upsell effectively. This ensures they develop confidence and the right approach to make upselling feel seamless and customer-centric.

Focus on customer preferences and tailor recommendations based on the customer’s order. For example, if someone orders a steak, suggest a specific wine pairing or a side dish that complements the flavours. Personalized suggestions show attentiveness and enhance the dining experience. Garnysh’s task management tools can help ensure personalized suggestions are shared and practiced across your team.

Offer Incentives for Staff

Motivate your team by implementing rewards or bonuses for successful upselling. Recognize and celebrate top performers to foster a culture of excellence and teamwork.

With Garnysh, you can track upselling performance and identify top contributors. Use this data to reward high-performing staff and create friendly competitions to boost engagement and sales.

By equipping your staff with Garnysh, tailoring recommendations to customer needs, and creating enticing menu options, your operation can successfully improve upselling and elevate the overall guest experience.

Dylan Winn-Brown

Dylan Winn-Brown is a freelance web developer & Squarespace Expert based in the City of London. 

https://winn-brown.co.uk
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Enhancing the Customer Experience in Your Restaurant

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